Juice Concentrates Market Size & Forecast

The Juice Concentrates Market is expected to reach $115.50 billion by 2031, at a CAGR of 6.1% from 2024 to 2031. The growth of the juice concentrates market is driven by the increasing demand for convenience foods, a growing focus on health & wellness, and product innovations in juice concentrates. However, the growing preference for Not From Concentrate (NFC) juices may restrain the market’s growth.

Furthermore, the rising demand for natural & organic food products and consumers’ rising interest in plant-based and functional ingredients are expected to create market growth opportunities. Additionally, the rising demand for premium and artisanal juice concentrates is a prominent trend in this market.

Juice Concentrates Market Growth Drivers

Increasing Demand for Convenience Foods

In recent years, there has been a significant increase in the popularity of convenience foods, driven by consumers' busy lifestyles, health-conscious choices, and the desire for both convenient and nutritious food options. Convenience foods can be prepared quicker compared to traditional dishes, driving their increased adoption.

Juice concentrates have emerged as a practical and cost-effective alternative to fresh fruits, offering natural flavors and nutritional benefits across various applications. The removal of water content in juice concentrates enhances their storage capability and extends shelf life, aligning with consumer preferences for convenient and long-lasting beverage choices. Moreover, the versatility of juice concentrates enables their use as sweeteners in baked goods, coloring agents in culinary preparations, and flavor enhancers in diverse food applications. This versatility appeals to both consumers and manufacturers seeking to innovate with health-oriented and convenient products. These factors are anticipated to drive the demand for juice concentrates in the coming years.

Growing Focus on Health & Wellness

Consumers are increasingly prioritizing health and wellness, shifting towards natural, additive-free, and organic food options to support longer and healthier lives. Juice concentrates are gaining popularity, driven by the rising demand for products that offer natural flavors, reduced sugar content, and nutritional benefits.

The advantages offered by juice concentrates, including their extended shelf life, ease of storage, and concentrated flavor profile, contribute to their appeal among health-conscious consumers seeking convenient and nutritious beverage choices. As the focus on health and wellness continues to expand, the demand for juice concentrates is expected to increase.

Juice Concentrates Market Growth Trend

Rising Demand for Premium and Artisanal Juice Concentrates

Consumers are increasingly opting for unique, high-quality, and natural ingredients. Premium and artisanal juice concentrates are often perceived to offer superior taste, quality, and nutritional value compared to conventional options. Rising disposable incomes enable consumers to spend more on premium products, further driving demand.

The craft beverage movement has significantly contributed to the popularity of unique and artisanal ingredients, including juice concentrates, used to create distinctive flavors in beverages such as craft beers, ciders, and spirits. Moreover, many producers of premium and artisanal juice concentrates prioritize sustainable and ethical sourcing practices, resonating well with consumers who are increasingly conscious of the environmental and social impacts of their purchases.

Growing urbanization, increasing disposable incomes, and a rising number of working professionals are also driving the demand for premium food products, including premium and artisanal juice concentrates. These products are rich in nutrients, antioxidants, and other health-promoting compounds, making them appealing to health-conscious consumers. These factors contribute to the rising demand for premium and artisanal juice concentrates.

Juice Concentrates Market Growth Opportunities

Rising Demand for Natural & Organic Food Products

As consumers become more health conscious and environmentally aware, they increasingly seek out food products that align with their values and preferences. Natural and organic juice concentrates cater to this demand by offering products made from high-quality, sustainably sourced ingredients free from synthetic additives, pesticides, and genetically modified organisms (GMOs). These attributes appeal to consumers looking for clean-label, nutritious, and eco-friendly options.

The use of natural and organic juice concentrates as ingredients in food and beverage products enables manufacturers to align with consumer preferences for healthier and more sustainable options. The demand for organic foods continues to rise steadily, driven by their perceived health benefits and higher safety standards compared to conventional foods. According to the FiBL, organic food sales reached USD 142.3 billion (EUR 135 billion) in 2022. Therefore, the growing demand for natural and organic food products is expected to create significant growth opportunities for stakeholders in the juice concentrates market.

Consumers’ Rising Interest in Plant-based and Functional Ingredients

The increasing demand for plant-based and functional ingredients presents significant growth opportunities for the juice concentrates market. Juice concentrates, derived from fruits and vegetables, align with this trend by providing a natural and plant-based option for consumers seeking healthier alternatives. These concentrates are rich in essential nutrients, antioxidants, and other beneficial compounds, offering nutritional value and potential health benefits.

Moreover, the versatility of juice concentrates enables their use as functional ingredients in various food and beverage applications. They can be fortified with vitamins, minerals, and other nutrients, catering to the growing demand for functional products that provide specific health benefits such as immune support, improved digestion, and enhanced cognitive function.

Juice Concentrates Market Analysis: Key Findings

By Type: In 2024, the Fruit Juice Concentrate Segment to Dominate the Juice Concentrates Market

Based on type, the juice concentrates market is segmented into fruit juice concentrate and vegetable juice concentrate. In 2024, the fruit juice concentrate segment is expected to account for the larger share of 69.8% of the juice concentrates market. This segment's large market share can be attributed to the increasing demand for convenience food, the growing demand for natural food products, and the increased popularity of fruity flavors. Furthermore, the fruit juice concentrate segment is sub-segmented into citrus fruit, apple, pineapple, grape, berry, and other fruit juice concentrates. Among these, in 2024, the citrus fruit segment is expected to account for the largest share of 35.8% of the fruit juice concentrates market.

Moreover, the fruit juice concentrate segment is projected to witness a higher growth rate of 6.3% during the forecast period of 2024–2031. This growth is driven by the rising demand for functional and fortified products and increasing demand from the beverage industry, where fruit juice concentrates are commonly used in various products like juices, soft drinks, nectars, and alcoholic drinks.

By Ingredient: In 2024, the Single-ingredient Juice Concentrate Segment to Dominate the Juice Concentrates Market

Based on the ingredient, the juice concentrates market is segmented into single-ingredient juice concentrate and multi-ingredient juice concentrate. In 2024, the single-ingredient juice concentrate segment is expected to account for the larger share of the juice concentrates market. This segment’s large market share can be attributed to its authentic taste, purity, concentrated & intense flavor profile, and ease of formulation. Single-ingredient juice concentrates provide consumers with the authentic and distinct taste of a specific fruit or vegetable, making them highly favored by those seeking the pure flavor of a particular ingredient.

However, the multi-ingredient juice concentrate is projected to register a higher CAGR during the forecast period. This segment’s growth is driven by ongoing product innovations that facilitate the creation of unique and customized juice blends with distinct flavor combinations. The combination of different fruits and vegetables in multi-ingredient juice concentrates enables manufacturers to offer a broader range of nutrients, vitamins, and minerals.

By Form: In 2024, the Clear Concentrate Segment to Dominate the Juice Concentrates Market

Based on form, the juice concentrates market is segmented into clear concentrate, powder concentrate, and other forms. In 2024, the clear concentrate segment is expected to account for the largest share of the juice concentrates market. This segment's large market share can be attributed to the rising demand for healthier and natural beverage products. Additionally, clear concentrates are favored for their long shelf life and transparent flavor profile.

By Nature: The Organic Segment is Projected to Register Higher CAGR During the Forecast Period of 2024–2031

Based on nature, the juice concentrates market is segmented into non-organic and organic. In 2024, the non-organic segment is expected to account for the larger share of the juice concentrates market. This segment's large market share can be attributed to the rising demand for carbonated soft drinks, as well as its benefits in terms of shelf life, stability, cost-effectiveness, and versatility in various applications.

However, the organic segment is projected to witness a higher growth rate during the forecast period of 2024–2031. This segment’s growth is driven by the increasing number of health-conscious consumers, rising disposable incomes, and a growing interest in organic products and sustainability.

By Application: In 2024, the Food & Beverage Segment to Dominate the Juice Concentrates Market

Based on application, the juice concentrates market is segmented into food and beverage and other applications. In 2024, the food and beverage segment is expected to account for the larger share of 96.0% of the juice concentrates market. This segment’s large market share can be attributed to the large and expanding soft drinks industry and the increasing demand for juice concentrates for dairy and baby food applications.

Furthermore, the food & beverage segment is projected to register a higher CAGR of 6.1% during the forecast period. This segment’s growth is driven by the increasing consumer preference for natural and organic food and beverage products, growing demand for functional ingredients, and continuous product innovations in the market.

Geographical Analysis

In 2024, the North America is Expected to Dominate the Juice Concentrates Market

Based on geography, the juice concentrates market is divided into five major regions: North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. In 2024, North America is expected to account for the largest share of 31.8% of the juice concentrates market, followed by Europe, Asia-Pacific, Latin America, and the Middle East & Africa. North America’s significant market share can be attributed to its well-established food and beverage sector, growing adoption of convenience foods & beverages, increasing consumption of ready-to-drink products, busy lifestyles, and rising health consciousness among consumers. Moreover, in 2024, the U.S. is expected to account for the larger share of the juice concentrates market in North America. The country's significant market share can be attributed to the increasing demand for natural foods and the rising awareness about nutrition & diets among consumers.

However, the market in Asia-Pacific is projected to register the highest CAGR of 7.3% during the forecast period. The growth of this regional market is driven by the rising consumer preference for natural and health-oriented food & beverage products, rapid urbanization & population growth, growing demand for fruit juice products, rising health consciousness, evolving lifestyles, and technological advancements in the food & beverage industry.

Juice Concentrates Market: Key Companies

The report offers a competitive analysis based on an extensive assessment of the leading players’ product portfolios and geographic presence and the key growth strategies adopted by them over the past 3–4 years. Some of the key players operating in the juice concentrates market are Archer-Daniels-Midland Company (U.S.), Ingredion Incorporated (U.S.), Kerry Group plc (Ireland), Südzucker Group (Germany), Döhler Group (Germany), Symrise AG (Germany), Tree Top, Inc. (U.S.), FruitSmart, Inc. (U.S.), Kanegrade Limited (U.K.), LEMONCONCENTRATE SLU (Spain), Sunnysyrup Food Co, Ltd. (Taiwan), CHB Group (Greece), and Prodalim B.V. (Netherlands).

Juice Concentrates Industry Overview: Latest Developments from Key Industry Players

• In July 2023, Döhler Group (Germany) announced the acquisition of SVZ International BV (Netherlands), a leading provider of high-quality purees, concentrates, and ingredients of sustainably sourced vegetables and red berries. This acquisition strengthens Döhler’s market presence and ingredient portfolio.
• In June 2021, Kerry Group plc (Ireland) opened its new taste facility in Latin America, serving mainly Mexico, Central America, the Caribbean, and the Andean region. This new site expands Kerry’s offerings across several food and beverage categories, including alcoholic beverages, snacks, meat, dairy, and bakery.
• In December 2020, Vie-Del Company (U.S.) acquired Constellation Brand, Inc. (U.S.), strengthening its presence in the food and beverage market.

Juice Concentrates Market Research Summary

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