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Activewear Market Size, Share, Forecast, & Trends Analysis by End User (Men, Women, Kids), Sales Channel (In-store, Online), Material (Natural, Synthetic), and Geography - Global Forecast to 2031
Report ID: MROTH - 1041404 Pages: 200 Nov-2024 Formats*: PDF Category: Others Delivery: 24 to 72 Hours Download Free Sample ReportThe growth of this market is driven by increased shift towards health and wellness, increased participation of women in sports and outdoor activities, and technological advancement in fabric design. Furthermore, rising participation in sports and outdoor activities among youth and elderly, technology integration and innovation are expected to generate growth opportunities for the stakeholders in this market.
Around the world, people are becoming increasingly mindful of their personal health and wellness. The rising shift towards health and wellness is reshaping consumer lifestyles, with an increasing number of individuals prioritizing both physical and mental well-being. As people become more aware of the benefits of regular exercise, balanced nutrition, and stress management, there has been a significant surge in health-conscious behaviors.
The demand for activewear has skyrocketed, as consumers seek comfortable, functional, and stylish clothing to support their active lives. Beyond fitness, this broader focus on wellness encompasses a holistic approach to health, including mental health awareness, self-care, and sustainable living. Activewear plays a crucial role in supporting the health and wellness movement by providing the right combination of comfort, functionality, and performance for individuals engaged in physical activity and well-being practices. Thus, the rising shift towards healthier lifestyles, the activewear market is anticipated to grow during the forecasted period.
Sustainable activewear involves using eco-friendly materials like organic cotton, recycled polyester, and other innovative fabrics. Sustainability and eco-friendly activewear have become major trends in the fashion and fitness industries as consumers grow increasingly conscious of the environmental and ethical impacts of their purchasing decisions. Activewear, once considered a category mainly driven by performance and style, is now embracing sustainability through the use of eco-friendly materials, ethical manufacturing practices, and environmentally responsible business operations. Several players operating in the market are focused on launching sustainable and ecofriendly activewear. Some of the recent developments in the marketspace:
Based on material, the global activewear market is segmented natural and synthetic. In 2024, the synthetic segment is estimated to account for the largest share of the global activewear market. Synthetic activewear refers to athletic clothing made from man-made fibers such as polyester, nylon, spandex (Lycra/Elastane), and polyamide, as opposed to natural fibers like cotton, wool, or silk. The large share of this segment is attributed due to their performance advantages, lightweight and comfort nature, and ability to meet the demands of intense physical activities.
The synthetic segment is also expected to grow at the highest CAGR during the forecast period of 2024 to 2031. Rising demand for synthetic activewear due to their performance-enhancing features such as anti-odor properties, UV protection, and thermal regulation are the factors driving the growth of the segment.
In 2024, North America is estimated to account for the largest share of over 38% of the global activewear market. The large share of North America in the activewear market is primarily attributed to the shifts in consumer behavior, technological innovations, lifestyle changes, and evolving fashion trends. However, Asia-Pacific is expected to grow at the highest CAGR of 8.2% during the forecast period. This market's growth is attributed to factors like rising trend of wearing activewear as everyday clothing beyond just workouts; rising demand of consumers for clothes that can enhance their performance, comfort, and convenience during workouts; and growing recognition of the positive impact due to exercises, mindfulness practices, and self-care.
The report includes a competitive landscape based on an extensive assessment of the key strategic developments that led market participants to adopt over the past three years. The key players profiled in the global activewear market report are Adidas AG (Germany), ASICS Corporation (Japan), ASOA PLC (U.K.), Champion (U.S.), Columbia Sportswear Company (U.S.), FILA Holdings Corp. (South Korea), Gymshark (U.K.), Lululemon Athletica Inc. (Canada), New Balance (U.S.), NIKE, Inc. (U.S.), PUMA SE (Germany), Sketchers (U.S.), Squat Wolf (UAE), Under Armour Inc. (U.S.), and VF Corporation (U.S.).
Particulars |
Details |
Number of Pages |
200 |
Format |
|
Forecast Period |
2024–2031 |
Base Year |
2023 |
CAGR (Value) |
7.6% |
Market Size (Value) in 2024 |
USD 447.1 Billion |
Market Size (Value) in 2031 |
USD 746.3 Billion |
Segments Covered |
By End User
By Sales Channel
By Material
|
Countries Covered |
North America (U.S., Canada), Europe (Germany, U.K., France, Italy, Spain, Switzerland, Netherlands and Rest of Europe), Asia-Pacific (Japan, China, India, South Korea, Singapore, Malaysia, Australia & New Zealand, Indonesia and Rest of Asia-Pacific), Latin America (Brazil, Mexico, and Rest of Latin America), and the Middle East & Africa (UAE, Israel, and Rest of Middle East & Africa) |
Key Companies |
Adidas AG (Germany), ASICS Corporation (Japan), ASOA PLC (U.K.), Champion (U.S.), Columbia Sportswear Company (U.S.), FILA Holdings Corp. (South Korea), Gymshark (U.K.), Lululemon Athletica Inc. (Canada), New Balance (U.S.), NIKE, Inc. (U.S.), PUMA SE (Germany), Sketchers (U.S.), Squat Wolf (UAE), Under Armour Inc. (U.S.), and VF Corporation (U.S.). |
The global activewear market size was valued at $419.5 billion in 2023.
The market is projected to grow from $447.1 billion in 2024 to $746.3 billion by 2031.
The activewear market analysis indicates a significant growth to reach $746.3 billion by 2031, at a compound annual growth rate (CAGR) of 7.6% from 2024 to 2031.
The key companies operating in this market include Adidas AG (Germany), ASICS Corporation (Japan), ASOA PLC (U.K.), Champion (U.S.), Columbia Sportswear Company (U.S.), FILA Holdings Corp. (South Korea), Gymshark (U.K.), Lululemon Athletica Inc. (Canada), New Balance (U.S.), NIKE, Inc. (U.S.), PUMA SE (Germany), Sketchers (U.S.), Squat Wolf (UAE), Under Armour Inc. (U.S.), and VF Corporation (U.S.).
A prominent market trends in activewear market are sustainability and eco-friendly activewear and customized & personalized activewear
By region, North America holds the largest activewear market share in 2024. However, the Asia-Pacific region is expected to witness the fastest growth, driven by rising trend of wearing activewear as everyday clothing, beyond just workouts; rising demand of consumers for clothes that can enhance their performance, comfort, and convenience during workouts; and growing recognition of the positive impact due to exercise, mindfulness practices, and self-care.
Increased shift towards health and wellness, increased participation of women in sports and outdoor activities, and technological advancement in fabric design expected to drive the market growth.
1. Introduction
1.1. Market Definition
1.2. Currency & Limitations
1.2.1. Currency
1.2.2. Limitations
2. Research Methodology
2.1. Research Approach
2.2. Process of Data Collection and Validation
2.2.1. Secondary Research
2.2.2. Primary Research / Interviews with Key Opinion Leaders of the Industry
2.3. Market Sizing and Forecast
2.3.1. Market Size Estimation Approach
2.3.2. Growth Forecast Approach
2.4. Assumption for the Study
3. Executive Summary
3.1. Market Overview
3.2. Market Analysis, by End User
3.3. Market Analysis, by Sales Channel
3.4. Market Analysis, by Material
3.5. Market Analysis, by Geography
3.6. Competitive Analysis
4. Market Insights
4.1. Overview
4.2. Factors Affecting Market Growth
4.2.1. Drivers
4.2.1.1. Increased Shift Towards Health and Wellness
4.2.1.2. Increased Participation of Women in Sports and Outdoor Activities
4.2.1.3. Technological Advancement in Fabric Design
4.2.2. Restraints
4.2.2.1. High Production and Material Cost
4.2.2.2. Intense Price Competition Among Consumers
4.2.3. Opportunities
4.2.3.1. Rising Participation in Sports and Outdoor Activities Among Youth and Elderly
4.2.3.2. Technology Integration and Innovation
4.2.4. Challenges
4.2.4.1. Changing Consumer Preference
4.2.4.2. High Competition in the Market
4.3. Trends
4.3.1. Sustainability and Eco-Friendly Activewear
4.3.2. Customized and Personalized Activewear
4.4. Porter's Five Forces Analysis
4.5. Vendor Selection Criteria/Factors Affecting Buying Decision
4.6. Product / Technology Adoption trends across different customer / end user / industry segments
4.7. Pricing Analysis
4.8. Value Chain Analysis
5. Activewear Market Assessment, by End User
5.1. Overview
5.2. Men
5.3. Women
5.4. Kids
6. Activewear Market Assessment, by Sales Channel
6.1. Overview
6.2. In-Store
6.3. Online
7. Activewear Market Assessment, by Material
7.1. Overview
7.2. Natural
7.3. Synthetic
8. Activewear Market Assessment, by Geography
8.1. North America
8.1.1. U.S.
8.1.2. Canada
8.2. Europe
8.2.1. Germany
8.2.2. U.K.
8.2.3. France
8.2.4. Italy
8.2.5. Spain
8.2.6. Switzerland
8.2.7. Netherlands
8.2.8. Rest of Europe
8.3. Asia-Pacific
8.3.1. Japan
8.3.2. China
8.3.3. India
8.3.4. South Korea
8.3.5. Singapore
8.3.6. Malaysia
8.3.7. Australia & New Zealand
8.3.8. Indonesia
8.3.9. Rest of Asia-Pacific
8.4. Latin America
8.4.1. Mexico
8.4.2. Brazil
8.4.3. Rest of Latin America
8.5. Middle East & Africa
8.5.1. UAE
8.5.2. Israel
8.5.3. Rest of Middle East & Africa
9. Activewear Market Assessment - Competitive Analysis
9.1. Overview
9.2. Key Growth Strategies
9.3. Competitive Dashboard
9.3.1. Industry Leaders
9.3.2. Market differentiators
9.3.3. Vanguards
9.3.4. Contemporary Stalwarts
9.4. Vendor Market Positioning
9.5. Market Share/Ranking by the Key Players
10. Company Profiles (Company Overview, Financial Overview, Product Portfolio, and Strategic Developments)
10.1. Adidas AG
10.2. ASICS Corporation
10.3. ASOA PLC
10.4. Champion
10.5. Columbia Sportswear Company
10.6. FILA Holdings Corp.
10.7. Gymshark
10.8. Lululemon Athletica Inc.
10.9. New Balance
10.10. NIKE, Inc.
10.11. PUMA SE
10.12. Sketchers
10.13. Squat Wolf
10.14. Under Armour Inc.
10.15. VF Corporation
(Note: SWOT analysis of the top 5 companies will be provided)
11. Appendix
11.1. Available Customizations
11.2. Related Reports
List of Tables
Table 1 Currency Conversion Rates (2021–2024)
Table 2 Global Activewear Market, by End User, 2022–2031 (USD Million)
Table 3 Global Activewear Market for Men, by Country/Region, 2022–2031 (USD Million)
Table 4 Global Activewear Market for Women, by Country/Region, 2022–2031 (USD Million)
Table 5 Global Activewear Market for Kids, by Country/Region, 2022–2031 (USD Million)
Table 6 Global Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 7 Global In-store Activewear Market, by Country/Region, 2022–2031 (USD Million)
Table 8 Global Online Activewear Market, by Country/Region, 2022–2031 (USD Million)
Table 9 Global Activewear Market, by Material, 2022–2031 (USD Million)
Table 10 Global Natural Activewear Market, by Country/Region, 2022–2031 (USD Million)
Table 11 Global Synthetic Activewear Market, by Country/Region, 2022–2031 (USD Million)
Table 12 Global Activewear Market, by Country/Region, 2022–2031 (USD Million)
Table 13 North America: Activewear Market, by Country, 2022–2031 (USD Million)
Table 14 North America: Activewear Market, by End User, 2022–2031 (USD Million)
Table 15 North America: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 16 North America: Activewear Market, by Material, 2022–2031 (USD Million)
Table 17 U.S.: Activewear Market, by End User, 2022–2031 (USD Million)
Table 18 U.S.: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 19 U.S.: Activewear Market, by Material, 2022–2031 (USD Million)
Table 20 Canada: Activewear Market, by End User, 2022–2031 (USD Million)
Table 21 Canada: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 22 Canada: Activewear Market, by Material, 2022–2031 (USD Million)
Table 23 Europe: Activewear Market, by Country/Region, 2022–2031 (USD Million)
Table 24 Europe: Activewear Market, by End User, 2022–2031 (USD Million)
Table 25 Europe: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 26 Europe: Activewear Market, by Material, 2022–2031 (USD Million)
Table 27 Germany: Activewear Market, by End User, 2022–2031 (USD Million)
Table 28 Germany: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 29 Germany: Activewear Market, by Material, 2022–2031 (USD Million)
Table 30 U.K.: Activewear Market, by End User, 2022–2031 (USD Million)
Table 31 U.K.: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 32 U.K.: Activewear Market, by Material, 2022–2031 (USD Million)
Table 33 France: Activewear Market, by End User, 2022–2031 (USD Million)
Table 34 France: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 35 France: Activewear Market, by Material, 2022–2031 (USD Million)
Table 36 Italy: Activewear Market, by End User, 2022–2031 (USD Million)
Table 37 Italy: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 38 Italy: Activewear Market, by Material, 2022–2031 (USD Million)
Table 39 Spain: Activewear Market, by End User, 2022–2031 (USD Million)
Table 40 Spain: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 41 Spain: Activewear Market, by Material, 2022–2031 (USD Million)
Table 42 Switzerland: Activewear Market, by End User, 2022–2031 (USD Million)
Table 43 Switzerland: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 44 Switzerland: Activewear Market, by Material, 2022–2031 (USD Million)
Table 45 Netherlands: Activewear Market, by End User, 2022–2031 (USD Million)
Table 46 Netherlands: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 47 Netherlands: Activewear Market, by Material, 2022–2031 (USD Million)
Table 48 Rest of Europe: Activewear Market, by End User, 2022–2031 (USD Million)
Table 49 Rest of Europe: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 50 Rest of Europe: Activewear Market, by Material, 2022–2031 (USD Million)
Table 51 Asia-Pacific: Activewear Market, by Country/Region, 2022–2031 (USD Million)
Table 52 Asia-Pacific: Activewear Market, by End User, 2022–2031 (USD Million)
Table 53 Asia-Pacific: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 54 Asia-Pacific: Activewear Market, by Material, 2022–2031 (USD Million)
Table 55 Japan: Activewear Market, by End User, 2022–2031 (USD Million)
Table 56 Japan: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 57 Japan: Activewear Market, by Material, 2022–2031 (USD Million)
Table 58 China: Activewear Market, by End User, 2022–2031 (USD Million)
Table 59 China: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 60 China: Activewear Market, by Material, 2022–2031 (USD Million)
Table 61 India: Activewear Market, by End User, 2022–2031 (USD Million)
Table 62 India: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 63 India: Activewear Market, by Material, 2022–2031 (USD Million)
Table 64 South Korea: Activewear Market, by End User, 2022–2031 (USD Million)
Table 65 South Korea: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 66 South Korea: Activewear Market, by Material, 2022–2031 (USD Million)
Table 67 Singapore: Activewear Market, by End User, 2022–2031 (USD Million)
Table 68 Singapore: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 69 Singapore: Activewear Market, by Material, 2022–2031 (USD Million)
Table 70 Malaysia: Activewear Market, by End User, 2022–2031 (USD Million)
Table 71 Malaysia: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 72 Malaysia: Activewear Market, by Material, 2022–2031 (USD Million)
Table 73 Australia & New Zealand: Activewear Market, by End User, 2022–2031 (USD Million)
Table 74 Australia & New Zealand: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 75 Australia & New Zealand: Activewear Market, by Material, 2022–2031 (USD Million)
Table 76 Indonesia: Activewear Market, by End User, 2022–2031 (USD Million)
Table 77 Indonesia: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 78 Indonesia: Activewear Market, by Material, 2022–2031 (USD Million)
Table 79 Rest of Asia-Pacific: Activewear Market, by End User, 2022–2031 (USD Million)
Table 80 Rest of Asia-Pacific: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 81 Rest of Asia-Pacific: Activewear Market, by Material, 2022–2031 (USD Million)
Table 82 Latin America: Activewear Market, by Country/Region, 2022–2031 (USD Million)
Table 83 Latin America: Activewear Market, by End User, 2022–2031 (USD Million)
Table 84 Latin America: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 85 Latin America: Activewear Market, by Material, 2022–2031 (USD Million)
Table 86 Mexico: Activewear Market, by End User, 2022–2031 (USD Million)
Table 87 Mexico: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 88 Mexico: Activewear Market, by Material, 2022–2031 (USD Million)
Table 89 Brazil: Activewear Market, by End User, 2022–2031 (USD Million)
Table 90 Brazil: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 91 Brazil: Activewear Market, by Material, 2022–2031 (USD Million)
Table 92 Rest of Latin America: Activewear Market, by End User, 2022–2031 (USD Million)
Table 93 Rest of Latin America: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 94 Rest of Latin America: Activewear Market, by Material, 2022–2031 (USD Million)
Table 95 Middle East & Africa: Activewear Market, by Country/Region, 2022–2031 (USD Million)
Table 96 Middle East & Africa: Activewear Market, by End User, 2022–2031 (USD Million)
Table 97 Middle East & Africa: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 98 Middle East & Africa: Activewear Market, by Material, 2022–2031 (USD Million)
Table 99 UAE: Activewear Market, by End User, 2022–2031 (USD Million)
Table 100 UAE: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 101 UAE: Activewear Market, by Material, 2022–2031 (USD Million)
Table 102 Israel: Activewear Market, by End User, 2022–2031 (USD Million)
Table 103 Israel: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 104 Israel: Activewear Market, by Material, 2022–2031 (USD Million)
Table 105 Rest of Middle East & Africa: Activewear Market, by End User, 2022–2031 (USD Million)
Table 106 Rest of Middle East & Africa: Activewear Market, by Sales Channel, 2022–2031 (USD Million)
Table 107 Rest of Middle East & Africa: Activewear Market, by Material, 2022–2031 (USD Million)
Table 108 Recent Developments by the Major Market Players (2021–2024)
List of Figures
Figure 1 Research Process
Figure 2 Secondary Sources Referred to this Study
Figure 3 Primary Research Techniques
Figure 4 Key Executives Interviewed
Figure 5 Breakdown of Primary Interviews (Supply Side & Demand Side)
Figure 6 Market Sizing and Growth Forecast Approach
Figure 7 Key Insights
Figure 8 Global Activewear Market, by End User, 2024 Vs. 2031 (USD Million)
Figure 9 Global Activewear Market, by Sales Channel, 2024 Vs. 2031 (USD Million)
Figure 10 Global Activewear Market, by Material, 2024 Vs. 2031 (USD Million)
Figure 11 Geographic Snapshot: Activewear Market
Figure 12 Impact Analysis of Market Drivers, Restraints, Opportunities, and Challenges
Figure 13 Global Activewear Market, by End User, 2024 Vs. 2031 (USD Million)
Figure 14 Global Activewear Market, by Sales Channel, 2024 Vs. 2031 (USD Million)
Figure 15 Global Activewear Market, by Material, 2024 Vs. 2031 (USD Million)
Figure 16 Global Activewear Market, by Geography, 2024 Vs. 2031 (USD Million)
Figure 17 Geographic Snapshot: North America Activewear Market
Figure 18 Geographic Snapshot: Europe Activewear Market
Figure 19 Geographic Snapshot: Asia-Pacific Activewear Market
Figure 20 Geographic Snapshot: Latin America Activewear Market
Figure 21 Geographic Snapshot: Middle East & Africa Activewear Market
Figure 22 Growth Strategies Adopted by Leading Market Players (2021–2024)
Figure 23 Competitive Dashboard: Activewear Market
Figure 24 Vendor Market Positioning Analysis (2021–2024)
Figure 25 Adidas AG: Financial Overview
Figure 26 ASICS Corporation: Financial Overview
Figure 27 ASOA PLC: Financial Overview
Figure 28 Champion: Financial Overview
Figure 29 Columbia Sportswear Company: Financial Overview
Figure 30 FILA Holdings Corp.: Financial Overview
Figure 31 Gymshark: Financial Overview
Figure 32 Lululemon Athletica Inc.: Financial Overview
Figure 33 New Balance: Financial Overview
Figure 34 NIKE, Inc.: Financial Overview
Figure 35 PUMA SE: Financial Overview
Figure 36 Sketchers: Financial Overview
Figure 37 Squat Wolf: Financial Overview
Figure 38 Under Armour Inc.: Financial Overview
Figure 39 VF Corporation: Financial Overview
(Note: Financial Overview of the Public Company will be Provided)
Published Date: Oct-2024
Published Date: Oct-2024
Published Date: Oct-2024
Published Date: Sep-2024
Published Date: Sep-2024
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