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Activewear Market Size, Share, Forecast, & Trends Analysis by End User (Men, Women, Kids), Sales Channel (In-store, Online), Material (Natural, Synthetic), and Geography - Global Forecast to 2031
Report ID: MROTH - 1041404 Pages: 200 Nov-2024 Formats*: PDF Category: Others Delivery: 24 to 72 Hours Download Free Sample ReportThe growth of this market is driven by increased shift towards health and wellness, increased participation of women in sports and outdoor activities, and technological advancement in fabric design. Furthermore, rising participation in sports and outdoor activities among youth and elderly, technology integration and innovation are expected to generate growth opportunities for the stakeholders in this market.
Around the world, people are becoming increasingly mindful of their personal health and wellness. The rising shift towards health and wellness is reshaping consumer lifestyles, with an increasing number of individuals prioritizing both physical and mental well-being. As people become more aware of the benefits of regular exercise, balanced nutrition, and stress management, there has been a significant surge in health-conscious behaviors.
The demand for activewear has skyrocketed, as consumers seek comfortable, functional, and stylish clothing to support their active lives. Beyond fitness, this broader focus on wellness encompasses a holistic approach to health, including mental health awareness, self-care, and sustainable living. Activewear plays a crucial role in supporting the health and wellness movement by providing the right combination of comfort, functionality, and performance for individuals engaged in physical activity and well-being practices. Thus, the rising shift towards healthier lifestyles, the activewear market is anticipated to grow during the forecasted period.
Sustainable activewear involves using eco-friendly materials like organic cotton, recycled polyester, and other innovative fabrics. Sustainability and eco-friendly activewear have become major trends in the fashion and fitness industries as consumers grow increasingly conscious of the environmental and ethical impacts of their purchasing decisions. Activewear, once considered a category mainly driven by performance and style, is now embracing sustainability through the use of eco-friendly materials, ethical manufacturing practices, and environmentally responsible business operations. Several players operating in the market are focused on launching sustainable and ecofriendly activewear. Some of the recent developments in the marketspace:
Based on material, the global activewear market is segmented natural and synthetic. In 2024, the synthetic segment is estimated to account for the largest share of the global activewear market. Synthetic activewear refers to athletic clothing made from man-made fibers such as polyester, nylon, spandex (Lycra/Elastane), and polyamide, as opposed to natural fibers like cotton, wool, or silk. The large share of this segment is attributed due to their performance advantages, lightweight and comfort nature, and ability to meet the demands of intense physical activities.
The synthetic segment is also expected to grow at the highest CAGR during the forecast period of 2024 to 2031. Rising demand for synthetic activewear due to their performance-enhancing features such as anti-odor properties, UV protection, and thermal regulation are the factors driving the growth of the segment.
In 2024, North America is estimated to account for the largest share of over 38% of the global activewear market. The large share of North America in the activewear market is primarily attributed to the shifts in consumer behavior, technological innovations, lifestyle changes, and evolving fashion trends. However, Asia-Pacific is expected to grow at the highest CAGR of 8.2% during the forecast period. This market's growth is attributed to factors like rising trend of wearing activewear as everyday clothing beyond just workouts; rising demand of consumers for clothes that can enhance their performance, comfort, and convenience during workouts; and growing recognition of the positive impact due to exercises, mindfulness practices, and self-care.
The report includes a competitive landscape based on an extensive assessment of the key strategic developments that led market participants to adopt over the past three years. The key players profiled in the global activewear market report are Adidas AG (Germany), ASICS Corporation (Japan), ASOA PLC (U.K.), Champion (U.S.), Columbia Sportswear Company (U.S.), FILA Holdings Corp. (South Korea), Gymshark (U.K.), Lululemon Athletica Inc. (Canada), New Balance (U.S.), NIKE, Inc. (U.S.), PUMA SE (Germany), Sketchers (U.S.), Squat Wolf (UAE), Under Armour Inc. (U.S.), and VF Corporation (U.S.).
Particulars |
Details |
Number of Pages |
200 |
Format |
|
Forecast Period |
2024–2031 |
Base Year |
2023 |
CAGR (Value) |
7.6% |
Market Size (Value) in 2024 |
USD 447.1 Billion |
Market Size (Value) in 2031 |
USD 746.3 Billion |
Segments Covered |
By End User
By Sales Channel
By Material
|
Countries Covered |
North America (U.S., Canada), Europe (Germany, U.K., France, Italy, Spain, Switzerland, Netherlands and Rest of Europe), Asia-Pacific (Japan, China, India, South Korea, Singapore, Malaysia, Australia & New Zealand, Indonesia and Rest of Asia-Pacific), Latin America (Brazil, Mexico, and Rest of Latin America), and the Middle East & Africa (UAE, Israel, and Rest of Middle East & Africa) |
Key Companies |
Adidas AG (Germany), ASICS Corporation (Japan), ASOA PLC (U.K.), Champion (U.S.), Columbia Sportswear Company (U.S.), FILA Holdings Corp. (South Korea), Gymshark (U.K.), Lululemon Athletica Inc. (Canada), New Balance (U.S.), NIKE, Inc. (U.S.), PUMA SE (Germany), Sketchers (U.S.), Squat Wolf (UAE), Under Armour Inc. (U.S.), and VF Corporation (U.S.). |
The global activewear market size was valued at $419.5 billion in 2023.
The market is projected to grow from $447.1 billion in 2024 to $746.3 billion by 2031.
The activewear market analysis indicates a significant growth to reach $746.3 billion by 2031, at a compound annual growth rate (CAGR) of 7.6% from 2024 to 2031.
The key companies operating in this market include Adidas AG (Germany), ASICS Corporation (Japan), ASOA PLC (U.K.), Champion (U.S.), Columbia Sportswear Company (U.S.), FILA Holdings Corp. (South Korea), Gymshark (U.K.), Lululemon Athletica Inc. (Canada), New Balance (U.S.), NIKE, Inc. (U.S.), PUMA SE (Germany), Sketchers (U.S.), Squat Wolf (UAE), Under Armour Inc. (U.S.), and VF Corporation (U.S.).
A prominent market trends in activewear market are sustainability and eco-friendly activewear and customized & personalized activewear
By region, North America holds the largest activewear market share in 2024. However, the Asia-Pacific region is expected to witness the fastest growth, driven by rising trend of wearing activewear as everyday clothing, beyond just workouts; rising demand of consumers for clothes that can enhance their performance, comfort, and convenience during workouts; and growing recognition of the positive impact due to exercise, mindfulness practices, and self-care.
Increased shift towards health and wellness, increased participation of women in sports and outdoor activities, and technological advancement in fabric design expected to drive the market growth.
Published Date: Oct-2024
Published Date: Oct-2024
Published Date: Oct-2024
Published Date: Sep-2024
Published Date: Sep-2024
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