The Natural Food Colors Market to be Worth $3.74 Billion by 2031

Natural Food Colors Market by Type (Carotenoids {Beta Carotene, Lycopene}, Anthocyanins, Betanin, Carmine), Source (Plants, Animal), Form (Liquid), Solubility (Water, Oil), Application (Processed Food Products, Beverages), and Geography–Global Forecast to 2031

Meticulous Research^®— leading global market research company, published a research report titled ‘Natural Food Colors Market by Type (Carotenoids {Beta Carotene, Lycopene}, Anthocyanins, Betanin, Carmine), Source (Plants, Animal), Form (Liquid), Solubility (Water, Oil), Application (Processed Food Products, Beverages), and Geography–Forecast to 2031.’

According to this latest publication from Meticulous Research^®, the global natural food colors market is projected to reach $3.74 billion by 2031, at a CAGR of 6.8% during the forecast period 2024–2031. In terms of volume, the global natural food colors market is projected to reach 194,987.6 tons by 2031, at a CAGR of 5.3% during the forecast period of 2024–2031. The growth of this market is being propelled by factors such as the growing demand for organic foods, increasing awareness of clean-label products, the growing need to enhance product appeal, increasing R&D activities in the food industry, and the emergence of microencapsulation technology for food colors. In addition, the increasing interest in new raw material sources, the growing demand for plant-based food, and emerging economies are expected to provide significant opportunities for stakeholders operating in the global natural food colors market.

However, the high prices of natural colors and stringent regulations on the use of food colors are expected to restrain the growth of the natural food colors market.

Key Players

Some of the key players operating in the global natural food colors market are Oterra A/S (Denmark), Givaudan SA (Switzerland), Sensient Technologies Corporation (U.S.), Archer-Daniels-Midland Company (U.S.), DSM-Firmenich AG (Switzerland), BASF SE (Germany), Lycored, Ltd (A Part of ADAMA Agricultural Solutions Ltd.) (Israel), Döhler Group (Germany), GNT Group B.V. (Netherlands), San-Ei Gen F.F.I., Inc. (Japan), Kalsec, Inc. (U.S.), Innovation Colour Technology S.L. (Spain), IFC Solutions (U.S.), Mane Kancor Ingredients Private Limited (India), and Kolorjet Chemicals Pvt Ltd. (India).

The global natural food colors market is segmented by type (carotenoids {beta carotene, annatto, lutein, lycopene, canthaxanthin, astaxanthin, and other carotenoids}, anthocyanins, caramel, chlorophyll, curcumin, betanin, carmine, phycocyanin, and other natural food colors), source (plants, minerals, microorganisms, and animals), form (liquid, powder, and other forms), solubility (water-soluble and oil-soluble), application (processed food products {bakery and confectionery, dairy, meat, poultry, and seafood, snacks and cereals, oils and fats, and other processed food products} and beverages {non-alcoholic beverages [carbonated soft drinks, juice and juice concentrates, dairy & dairy alternatives, and other non-alcoholic beverages] and alcoholic beverages}, and geography (North America, Europe, Latin America, Asia-Pacific, and the Middle East & Africa). The study also evaluates industry competitors and analyzes the market at the country level.

Based on type, the global natural food colors market is segmented into carotenoids, anthocyanins, caramel, chlorophyll, curcumin, betanin, carmine, phycocyanin, and other natural food colors. In 2024, the carotenoids segment is expected to account for the largest share of the global natural food colors market. The large market share of this segment is attributed to its perceived health benefits and rising demand across various applications, including dairy products, beverages, and confectionery items. Additionally, increasing consumer preferences for natural and clean-label ingredients, along with advancements in extraction and production techniques, are anticipated to drive the demand for carotenoids in the market.

Based on source, the global natural food colors market is segmented into plants, minerals, microorganisms, and animals. The microorganisms segment is expected to witness the highest CAGR during the forecast period of 2024–2031. The increasing consumer demand for natural and sustainable food ingredients, driven by health and environmental concerns, plays a significant role in the segment's growth. Microorganisms like algae, fungi, and bacteria offer a wide range of pigments that can be used as natural food colors. Moreover, the potential health benefits associated with these natural pigments, such as antioxidant, anti-inflammatory, and antimicrobial activities, contribute to the demand for natural food colors.

Based on form, the global natural food colors market is segmented into liquid, powder, and other forms. In 2024, the liquid segment accounted for the largest share of the global natural food colors market. The large market share of this segment can be attributed to the benefits offered by liquid forms of food coloring. Liquid food coloring enhances viscosity, mouthfeel, product stability, texture, shelf life, taste, and visual appeal of the product, making it a preferred choice for food and beverage manufacturers.

Based on solubility, the global natural food colors market is segmented into water-soluble and oil-soluble. The water-soluble segment is projected to register a higher CAGR during the forecast period of 2024–2031 due to the growing plant-based food & beverage products demand and innovation in natural colorant technology. Furthermore, the rising demand for water-soluble food coloring in food and beverage products, driven by its advantages, such as high color concentration and stability when dissolved in water, is expected to support the growth of this market.

Based on application, the global natural food colors market is segmented into processed food products and beverages. In 2024, the processed food products segment is expected to account for the larger share of the global natural food colors market. The growth of this segment can be attributed to the growing processed food industry, increasing consumer preference towards natural food colors due to health risks associated with synthetic food colors, and product innovations. Also, the rising clean-label food trend, growing demand for organic and natural food products, and increasing health-conscious consumers are expected to support the growth of this market. Furthermore, the processed food products segment is categorized into bakery & confectionery, dairy, snacks and cereals, meat, poultry, and seafood, oils and fats, and other processed food products. In 2024, the bakery & confectionery segment is expected to account for the largest share of the global natural food colors market for processed food products. The segment’s large share is attributed to the changes in the consumers’ eating habits, population growth, growing demand for convenience foods, increasing demand for healthy food products, and rising demand for premium confectionery.

Based on geography, the global natural food colors market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. In 2024, Europe is expected to account for the largest share of the global natural food colors market. Europe’s significant market share can be attributed to the increasing demand for clean-label and organic products as well as stringent regulations on synthetic food colors. Additionally, the presence of key market players and growing investments in research and development activities contribute to the growth of the natural food colors market in Europe. Moreover, a strong emphasis on sustainability and health-conscious food preferences and the trend toward plant-based and vegan diets are expected to create opportunities for players operating in this market during the forecast period of 2024–2031.

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Key Questions Answered in the Report:

What are the historical market sizes and growth rates of the global natural food colors market?
At what rate is the global natural food colors demand projected to grow over the next 5–7 years?
What are the major factors impacting market growth at the regional and country levels? What are the opportunities for existing players and new entrants in the market?
Which segments, in terms of type, source, form, solubility, and application, are expected to create traction for the manufacturers in this market during the forecast period 2024–2031?
What are the key geographical trends in this market? Which regions/countries are expected to offer significant growth opportunities for the players operating in the global natural food colors market during the forecast period 2024–2031?
Who are the major players in the global natural food colors market? What are their specific product offerings in this market?
What are the recent strategic developments in the global natural food colors market? What are the impacts of these strategic developments on the market?

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