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Redding, California - January 13, 2025

Baby Monitor Market to Reach $2.7 Billion by 2031

Baby monitor Market Size, Share, Forecast, & Trends Analysis by Product (Audio Baby Monitors, Video Baby Monitors, Movement Monitors, Vital Sign Monitors, Smart Baby Monitors), Connectivity (Wired, Wireless), Distribution Channel - Forecast to 2031


Meticulous Research®— a leading global market research company, published a research report titled ‘Baby Monitor Market—Global Opportunity Analysis and Industry Forecast (2024-2031)’. According to this latest publication from Meticulous Research®, the baby monitor market is expected to reach $2.7 billion by 2031, at a CAGR of 9.1% from 2024 to 2031.

Growing focus on enhanced parental engagement, increasing awareness of baby safety, and growing demand for connected and smart home devices are driving the growth of the market. Additionally, the expansion of the e-commerce sector and integration of health monitoring features is expected to create market growth opportunities. However, the high cost of advanced baby monitors may restrain the growth of this market to some extent.

Key Players:

The baby monitor market is characterized by a moderately competitive scenario due to the presence of many large- and small-sized global, regional, and local players. The key players operating in the baby monitor market are Samsung Electronics Co. Ltd. (South Korea), Summer Infant, Inc. (U.S.), Angelcare Monitors, Inc. (Canada), VTech Communications Inc. (China), LOREX Technology, Inc. (Canada), Dorel Industries, Inc. (Canada), Motorola, Inc. (U.S.), iBaby Labs, Inc. (U.S.), NETGEAR, Inc. (U.S.), Safety 1st (U.S.), Lenovo Group Limited (China), Arlo Technologies, Inc. (U.S.), Haier Group (China), Infant Optics (U.S.), Koninklijke Philips N.V. (Netherlands), Kids 2, Inc. (Summer Infant, Inc.) (U.S.), Anker Technology (UK) Limited (China), and Hangzhou Hikvision Digital Technology Co., Ltd. (EZVIZ) (China) among others.

The baby monitor market is segmented based on product type, connectivity, and distribution channel. The report also evaluates industry competitors and analyzes this market at the regional and country-level markets.

Among the product type studied in this report, the video baby monitors segment is anticipated to dominate the baby monitor market. Video baby monitors are especially valuable for addressing sleep-related concerns, detecting unsafe movements, and offering peace of mind, whether at home or while multitasking. The growing consumer awareness about the benefits of video baby monitors over audio-only models, increasing preference for real-time video monitoring among parents for enhanced child safety, rising adoption of smart technologies, and increasing availability of video monitors, are key factors contributing to the segment's leading position in the baby monitor market.

Among the connectivity studied in this report, the wireless segment is anticipated to dominate the baby monitor market. Wireless connectivity in baby monitors has gained immense popularity due to its convenience and versatility. Increasing penetration of Wi-Fi-enabled devices with extended range and stability, rapid adoption of smart home technologies that integrate seamlessly with wireless baby monitors, increasing demand for mobility, seamless integration with smart devices and ease of installation, and proliferation of smart homes and IoT devices, are key factors contributing to the segment's leading position in the baby monitor market.

Among the distribution channel studied in this report, the offline segment is anticipated to dominate the baby monitor market. Offline distribution channels remain a vital part of the baby monitor market, especially for parents seeking in-person assistance and immediate product availability. The increasing consumer preference for physical product examination, trust in brick-and-mortar stores, and personalized customer support are key factors contributing to the segment's leading position in the baby monitor market. Moreover, the availability of exclusive in-store discounts and bundled offers acts as a significant driver for offline sales.

This research report analyzes major geographies and provides a comprehensive analysis of North America (U.S., Canada), Europe (Germany, U.K., Italy, France, Spain, Switzerland, Netherlands, and Rest of Europe), Asia-Pacific (Japan, China, India, South Korea, Thailand, Singapore, and Rest of Asia-Pacific), Latin America (Brazil, Argentina, Mexico, and Rest of Latin America), and the Middle East & Africa (UAE, Saudi Arabia, South Africa, and Rest of the Middle East & Africa)

By geography, in 2024, North America is expected to account for the largest share of the baby monitor market, followed by Europe and Asia-Pacific. High adoption of advanced baby monitoring technologies among tech-savvy parents, increasing awareness about child safety, and growing reliance on technology for monitoring are factors contributing to the region’s dominant position in the baby monitor market. Additionally, the region benefits from a high disposable income, enabling parents to invest in premium baby monitoring devices and a well-established retail and distribution network that ensures easy availability of these products.

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Key Questions Answered in the Report

  • What is the value of revenue generated by the sale of baby monitor?
  • At what rate is the global demand for baby monitor projected to grow for the next five to seven years?
  • What is the historical market size and growth rate for the baby monitor market?
  • What are the major factors impacting the growth of this market at global and regional levels?
  • What are the major opportunities for existing players and new entrants in the market?
  • Which product type, connectivity, and distribution channel segments create major traction for the manufacturers in this market?
  • What are the key geographical trends in this market? Which regions/countries are expected to offer significant growth opportunities for the manufacturers operating in the baby monitor market?
  • Who are the major players in the baby monitor market? What are their specific product offerings in this market?
  • What recent developments have taken place in the baby monitor market? What impact have these strategic developments created on the market?

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